Faculty

Institution

Unit

Venue

James Jianhui Zhang

Professor

University of Georgia

Affiliations

Mary Frances Early College of Education

Kinesiology

James Jianhui Zhang is currently serving as a Kinesiology Professor at University of Georgia.

Honors

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Experiences

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Education

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James Jianhui Zhang

University of Georgia

Professor

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marketing sport management behavioral sciences sport business communication economics sport psychology tourism mass communication social media branding physical education globalization economy of china international business sport economics sport participation physic education service quality exercise science measurement higher education international marketing market demand popular culture sustainable development contemporary china audience reception strategic studies event management globalization of sport consumption behavior sports lottery perceived value pull factors destination marketing educational assessment decision science international management women's studies international tourism player experience promotion (marketing) gambling crowd behavior philanthropy achievement motivation sport science attitude theory destination image beijing olympic games health-fitness clubs behavioral intention professional sport consumption professional team sports sport video games sport fan community green stadium initiatives sport sponsorship service management tourism economics statistical methodology sustainable tourism deception detection service research user perception psychometrics organizational culture mixed-methods research critical thinking consumer attitudes community perceptions social capital online gaming community psychology travel intentions organizational behavior marketing science business excellence sport marketing management

Notable Scholarly Works

Notable Federal Grants

Collaborators

A Practice of Reciprocity: How Dose Cause-Related Sport Marketing Stimulate Consumers’ Purchase Intentions?. Asia Pacific Journal of Marketing and Logistics (2024)

Yannian WuEuisoo KimJames J. ZhangFengyan LiHaixia Duan

consumer behaviourconsumer researchpurchase intentionsconsumer engagementmarketing

Development of a Multidimensional Scale for Measuring the Perceived Value of a Fitness Service. Journal of Global Sport Management (2024)

Ali Sevilmişİlknur ÖzdemirJerónimo García-FernándezJames Jianhui Zhang

multidimensional scaleperceived valuefitnessglobal healthsport managementfitness service

Examining the Impact of Urban Built Environment on Sport Participation: Development of a Conceptual Framework. Journal of Infrastructure Policy and Development (2024)

Troy T. ZhaoYufei BaiJames J. Zhang

conceptual frameworksport participationbuilt environmentinfrastructure developmentpublic policy

Market Demand for Metaverse-Based Sporting Events: A Mixed-Methods Approach. Sport Management Review (2024)

Sam S. ChenJames J. Zhang

metaverse-based sporting eventsmarket demandsport managementvirtual realityeconomicsmetaverse

Can Signal Delay and Advertising Lead to Profit? a Study on Sporting. Frontiers in Psychology (2023)

Yannian WuBrian H. YimChaoyun LuLuke MaoJames J. Zhang

behavioral sciencespsychologyadvertisingsport psychologymarketing

Exploring the Challenges and Opportunities for Integrating Sports and Medicine in China. E3S Web of Conferences (2023)

Yuanli ChenSam S. ChenGinny M. FrederickJames J. ZhangChaoqun YuanJun ChenYuting Xie

economy of chinasport medicinemedicinecontemporary chinaglobalization

Indicators for Measuring Effectiveness and Impact of International Sporting Events in Taiwan. Sport in Society (2023)

Yu HuangChien-ming HsuJames J. Zhang

social impactevent evaluationperformance evaluationoutcome assessmentsocial sciencesoutcomes researchperformance measuresperformance measurement

Scoping Practical Implications and Managerial Relevance in Sport Management. Sport Business and Management An International Journal (2023)

Brandon MastromartinoMichael L. NaraineWindy DeesJames J. Zhang

managementsport managementmanagerial relevancepractical implications

Stakeholders in Venues of the 2022 Beijing Winter Olympic Games: A Critical Analysis. Sport in Society (2023)

Qin ZhangKyungyeol (Anthony) KimJohn NaurightJames J. Zhang

strategic studiesstakeholder engagementstakeholder managementsocial sciencescritical analysissport managementevent managementstakeholder analysisstrategic management

The Influence of Perceived Relationship Quality on Donor Behavior in the Context of Charitable Nonprofit Organizations Established by Professional Sport Entities. Journal of Relationship Marketing (2023)

Minhong KimYoungmin YoonJames J. Zhang

charitable nonprofit organizationsrelationship qualityrelationship marketingmarketingprofessional sport entitiesdonor behaviorbehavioral sciences

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James Jianhui Zhang

Professor

University of Georgia

Affiliations

Mary Frances Early College of Education

Kinesiology

James Jianhui Zhang is currently serving as a Kinesiology Professor at University of Georgia.

Honors

Create free account to unlock more features

Experiences

Create free account to unlock more features

Education

Create free account to unlock more features

James Jianhui Zhang

University of Georgia

Professor

You can click a keyword to filter the displayed items

Notable Scholarly Works

Notable Federal Grants

Collaborators

A Practice of Reciprocity: How Dose Cause-Related Sport Marketing Stimulate Consumers’ Purchase Intentions?. Asia Pacific Journal of Marketing and Logistics (2024)

Yannian WuEuisoo KimJames J. ZhangFengyan LiHaixia Duan

consumer behaviourconsumer researchpurchase intentionsconsumer engagementmarketing

Development of a Multidimensional Scale for Measuring the Perceived Value of a Fitness Service. Journal of Global Sport Management (2024)

Ali Sevilmişİlknur ÖzdemirJerónimo García-FernándezJames Jianhui Zhang

multidimensional scaleperceived valuefitnessglobal healthsport managementfitness service

Examining the Impact of Urban Built Environment on Sport Participation: Development of a Conceptual Framework. Journal of Infrastructure Policy and Development (2024)

Troy T. ZhaoYufei BaiJames J. Zhang

conceptual frameworksport participationbuilt environmentinfrastructure developmentpublic policy

Market Demand for Metaverse-Based Sporting Events: A Mixed-Methods Approach. Sport Management Review (2024)

Sam S. ChenJames J. Zhang

metaverse-based sporting eventsmarket demandsport managementvirtual realityeconomicsmetaverse

Can Signal Delay and Advertising Lead to Profit? a Study on Sporting. Frontiers in Psychology (2023)

Yannian WuBrian H. YimChaoyun LuLuke MaoJames J. Zhang

behavioral sciencespsychologyadvertisingsport psychologymarketing

Exploring the Challenges and Opportunities for Integrating Sports and Medicine in China. E3S Web of Conferences (2023)

Yuanli ChenSam S. ChenGinny M. FrederickJames J. ZhangChaoqun YuanJun ChenYuting Xie

economy of chinasport medicinemedicinecontemporary chinaglobalization

Indicators for Measuring Effectiveness and Impact of International Sporting Events in Taiwan. Sport in Society (2023)

Yu HuangChien-ming HsuJames J. Zhang

social impactevent evaluationperformance evaluationoutcome assessmentsocial sciencesoutcomes researchperformance measuresperformance measurement

Scoping Practical Implications and Managerial Relevance in Sport Management. Sport Business and Management An International Journal (2023)

Brandon MastromartinoMichael L. NaraineWindy DeesJames J. Zhang

managementsport managementmanagerial relevancepractical implications

Stakeholders in Venues of the 2022 Beijing Winter Olympic Games: A Critical Analysis. Sport in Society (2023)

Qin ZhangKyungyeol (Anthony) KimJohn NaurightJames J. Zhang

strategic studiesstakeholder engagementstakeholder managementsocial sciencescritical analysissport managementevent managementstakeholder analysisstrategic management

Minhong KimYoungmin YoonJames J. Zhang

charitable nonprofit organizationsrelationship qualityrelationship marketingmarketingprofessional sport entitiesdonor behaviorbehavioral sciences

1
2
3
4
5
16
10 / page

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Similar Faculty Members

Yong Jae Ko

Institution

University of Florida

behavioral sciences

marketing

Deborah Feltz

Institution

Michigan State University

physical activity participation

sport participation

Patrice Buzzanell

Institution

University of South Florida

management

gender diversity

Dan Connaughton

Institution

University of Florida

preventive medicine

health law

Sheri A Bauman

Institution

University of Arizona

bullying

interpersonal violence

Michael Messner

Institution

University of Southern California

violence against women

sport participation

Melanie Marie Domenech Rodriguez

Institution

Utah State University

intercultural studies

latinx mental health

Marie Hardin

Institution

Pennsylvania State University

title ix

feminist research

Walter Borman

Institution

University of South Florida

performance assessment

performance studies

Sue Brown

Institution

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communication

online information