Faculty

Institution

Unit

Venue

Moran, Nora

California State University--Northridge

Affiliations

David Nazarian College of Business & Economics

David Nazarian College of Business and Economics

Department Of Marketing

NoneMoran, Nora is currently serving as a David Nazarian College Of Business & Economics faculty at California State University--Northridge.

Honors

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Experiences

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Education

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Moran, Nora

California State University--Northridge

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marketing behavioral sciences social sciences philanthropy journalism advertising consumer behaviour decision theory machine intelligence undergraduate research experiential learning learning sciences workforce development consumer research decision science information management human decision process thinking skills higher education intelligent computing learning analytics educational psychology stem education vocational behavior nonprofit organizations data governance data practices responsible data management data literacy labor relations work adjustment donation behavior benefit focus consumer information data-driven decision making modern worker dilemmas emotional benefits

Notable Scholarly Works

Notable Federal Grants

Collaborators

Losing Privacy Versus Losing Choice: How Consumers React to Different Costs of Personalization. Journal of Consumer Affairs (2024)

A New Perspective on Labor: How Marketing Can Address Modern Worker Dilemmas. Journal of Nonprofit & Public Sector Marketing (2023)

Nora MoranColin Gabler

labor relationsmarketingwork adjustmentmodern worker dilemmasorganizational theorynonprofit organizations

“Can AI Really Help Me Land a Job?” Student Reactions to the Use of Artificial Intelligence in Career Preparation. Journal of Education for Business (2023)

machine intelligencethinking skillsundergraduate researchhigher educationexperiential learninglearning sciencesperformance studiesintelligent computinglearning analyticsworkforce developmenteducationeducational psychologyindependent studiescognitive sciencecomputing educationstem educationvocational behavior

Responsibilization During Uncontrollable Events: Understanding How Consumers Assign and Accept Responsibility for Service Employee Welfare. Journal of Services Marketing (2023)

Emotional Costs of Service Labor: Do Consumers Care?. Journal of Services Marketing (2021)

Illusion of Safety: How Consumers Underestimate Manipulation and Deception in Online (vs. Offline) Shopping Contexts. Journal of Consumer Affairs (2020)

Examining Attitudes on Pay for Low Level Workers: Do Consumers Care?. Journal of Consumer Marketing (2019)

The Power of Emotional Benefits: Examining the Role of Benefit Focus on Donation Behavior. Journal of Advertising (2019)

Nora MoranRajesh Bagchi

philanthropymarketingdonation behaviorbenefit focusadvertisingjournalismbehavioral sciences

Consumer Information for Data-Driven Decision Making: Teaching Socially Responsible Use of Data. Journal of Marketing Education (2018)

data governancemarketingconsumer researchdata practicesdecision scienceresponsible data managementsocial sciencesconsumer informationconsumer behaviourinformation managementdecision theorydata literacydata-driven decision makinghuman decision process

The Power of Emotional Benefits: How Outcome Focus Affects Donation Behavior. ACR North American Advances (2015)

Nora MoranRajesh Bagchi

philanthropyemotional benefitsmental healthsocial influencesocial sciencespsychologybehavioral sciences

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Moran, Nora

California State University--Northridge

Affiliations

David Nazarian College of Business & Economics

David Nazarian College of Business and Economics

Department Of Marketing

NoneMoran, Nora is currently serving as a David Nazarian College Of Business & Economics faculty at California State University--Northridge.

Honors

Create free account to unlock more features

Experiences

Create free account to unlock more features

Education

Create free account to unlock more features

Moran, Nora

California State University--Northridge

You can click a keyword to filter the displayed items

Notable Scholarly Works

Notable Federal Grants

Collaborators

Losing Privacy Versus Losing Choice: How Consumers React to Different Costs of Personalization. Journal of Consumer Affairs (2024)

A New Perspective on Labor: How Marketing Can Address Modern Worker Dilemmas. Journal of Nonprofit & Public Sector Marketing (2023)

Nora MoranColin Gabler

labor relationsmarketingwork adjustmentmodern worker dilemmasorganizational theorynonprofit organizations

“Can AI Really Help Me Land a Job?” Student Reactions to the Use of Artificial Intelligence in Career Preparation. Journal of Education for Business (2023)

Responsibilization During Uncontrollable Events: Understanding How Consumers Assign and Accept Responsibility for Service Employee Welfare. Journal of Services Marketing (2023)

Emotional Costs of Service Labor: Do Consumers Care?. Journal of Services Marketing (2021)

Illusion of Safety: How Consumers Underestimate Manipulation and Deception in Online (vs. Offline) Shopping Contexts. Journal of Consumer Affairs (2020)

Examining Attitudes on Pay for Low Level Workers: Do Consumers Care?. Journal of Consumer Marketing (2019)

The Power of Emotional Benefits: Examining the Role of Benefit Focus on Donation Behavior. Journal of Advertising (2019)

Nora MoranRajesh Bagchi

philanthropymarketingdonation behaviorbenefit focusadvertisingjournalismbehavioral sciences

Consumer Information for Data-Driven Decision Making: Teaching Socially Responsible Use of Data. Journal of Marketing Education (2018)

The Power of Emotional Benefits: How Outcome Focus Affects Donation Behavior. ACR North American Advances (2015)

Nora MoranRajesh Bagchi

philanthropyemotional benefitsmental healthsocial influencesocial sciencespsychologybehavioral sciences

1
10 / page