Faculty

Institution

Unit

Venue

Arezoo Davari

Eastern Washington University

Affiliations

Academic Affairs

College of Professional Programs

Accounting

Business Administration

College Of Business And Public Administration

Department Of Information Systems And Business Analytics

College of Professional Programs

Eastern Washington University

NoneArezoo Davari is currently serving as a Academic Affairs faculty at Eastern Washington University.

Honors

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Experiences

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Education

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Arezoo Davari

Eastern Washington University

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marketing branding brand performance business industrial marketing firm performance behavioral sciences consumer behaviour knowledge management brand equity product management market orientation recessionary environment economics customer satisfaction moral psychology ethics behavioral economics risk management organizational theory intellectual capital mobile commerce religiosity altruism social business family relationships relationship marketing market behavior marketing management marketing theory repatronage intentions congruency perspective mobile applications internal branding brand management processes green consumption price fairness purchase intention brand resurrection movements perceived-risk perspective online retail patronage organizational ambidexterity brand management capability

Notable Scholarly Works

Notable Federal Grants

Collaborators

How Much Customer Collaboration is Too Much? Implications for User Entrepreneurship and Product Performance. Journal of Business and Industrial Marketing (2023)

Saurabh SrivastavaPramod IyerArezoo DavariWallace A. Williams Jr.Perry L. Parke

user entrepreneurshipmarketingbrandingindustrial marketingbusinessproduct performance

The Determinants of Personal Luxury Purchase Intentions in a Recessionary Environment. Journal of Marketing Management (2022)

Arezoo DavariPramod IyerFrancisco GuzmánCleopatra Veloutsou

marketingmarket behaviormarketing managementbusinessrecessionary environmentconsumer behaviour

Determinants of Luxury Purchase Intentions in a Recessionary Environment: An Abstract. Developments in marketing science: proceedings of the Academy of Marketing Science (2020)

Arezoo DavariPramod IyerFrancisco GuzmánCleopatra Veloutsou

marketing researchmarketingrecessionary environmentluxury purchase intentions

Market Orientation, Brand Management Processes and Brand Performance. Journal of Product & Brand Management (2020)

Pramod IyerArezoo DavariSaurabh SrivastavaAudhesh K. Paswan

marketingbrandingbrand management processesmarket orientationfirm performancebrand performance

Organizational Ambidexterity, Brand Management Capability and Brand Performance. Journal of Business and Industrial Marketing (2020)

Pramod IyerArezoo DavariMohammadali ZolfagharianAudhesh Paswan

marketingorganizational ambidexterityorganizational theoryindustrial marketingknowledge managementfirm performancebusinessbrand management capabilitybrand performance

Determinants of Brand Performance: The Role of Internal Branding. Journal of Brand Management (2018)

Pramod IyerArezoo DavariAudhesh Paswan

marketingbrandinginternal brandingfirm performancebrand performance

Investigating the Effectiveness of Retailers’ Mobile Applications in Determining Customer Satisfaction and Repatronage Intentions? a Congruency Perspective. Journal of Retailing and Consumer Services (2018)

Pramod IyerArezoo DavariAmaradri Mukherjee

customer satisfactionmarketingrepatronage intentionscongruency perspectivemobile applicationsmobile commerce

Market Orientation, Positioning Strategy and Brand Performance. Industrial Marketing Management (2018)

Pramod IyerArezoo DavariMohammadali ZolfagharianAudhesh Paswan

marketingbrandingmarket orientationindustrial marketingbrand performance

Determinants of Brand Resurrection Movements. European Journal of Marketing (2017)

Arezoo DavariPramod IyerFrancisco Guzmán

brandingmarketingbrand resurrection movements

Investigating Moral Links Between Religiosity, Altruism, and Green Consumption. Journal of Nonprofit & Public Sector Marketing (2017)

Arezoo DavariPramod IyerDavid Strutton

religiositymarketinggreen consumptionaltruismmoral psychologybehavioral sciencesethics

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Arezoo Davari

Eastern Washington University

Affiliations

Academic Affairs

College of Professional Programs

Accounting

Business Administration

College Of Business And Public Administration

Department Of Information Systems And Business Analytics

College of Professional Programs

Eastern Washington University

NoneArezoo Davari is currently serving as a Academic Affairs faculty at Eastern Washington University.

Honors

Create free account to unlock more features

Experiences

Create free account to unlock more features

Education

Create free account to unlock more features

Arezoo Davari

Eastern Washington University

You can click a keyword to filter the displayed items

Notable Scholarly Works

Notable Federal Grants

Collaborators

How Much Customer Collaboration is Too Much? Implications for User Entrepreneurship and Product Performance. Journal of Business and Industrial Marketing (2023)

Saurabh SrivastavaPramod IyerArezoo DavariWallace A. Williams Jr.Perry L. Parke

user entrepreneurshipmarketingbrandingindustrial marketingbusinessproduct performance

The Determinants of Personal Luxury Purchase Intentions in a Recessionary Environment. Journal of Marketing Management (2022)

Arezoo DavariPramod IyerFrancisco GuzmánCleopatra Veloutsou

marketingmarket behaviormarketing managementbusinessrecessionary environmentconsumer behaviour

Determinants of Luxury Purchase Intentions in a Recessionary Environment: An Abstract. Developments in marketing science: proceedings of the Academy of Marketing Science (2020)

Arezoo DavariPramod IyerFrancisco GuzmánCleopatra Veloutsou

marketing researchmarketingrecessionary environmentluxury purchase intentions

Market Orientation, Brand Management Processes and Brand Performance. Journal of Product & Brand Management (2020)

Pramod IyerArezoo DavariSaurabh SrivastavaAudhesh K. Paswan

marketingbrandingbrand management processesmarket orientationfirm performancebrand performance

Organizational Ambidexterity, Brand Management Capability and Brand Performance. Journal of Business and Industrial Marketing (2020)

Pramod IyerArezoo DavariMohammadali ZolfagharianAudhesh Paswan

marketingorganizational ambidexterityorganizational theoryindustrial marketingknowledge managementfirm performancebusinessbrand management capabilitybrand performance

Determinants of Brand Performance: The Role of Internal Branding. Journal of Brand Management (2018)

Pramod IyerArezoo DavariAudhesh Paswan

marketingbrandinginternal brandingfirm performancebrand performance

Pramod IyerArezoo DavariAmaradri Mukherjee

customer satisfactionmarketingrepatronage intentionscongruency perspectivemobile applicationsmobile commerce

Market Orientation, Positioning Strategy and Brand Performance. Industrial Marketing Management (2018)

Pramod IyerArezoo DavariMohammadali ZolfagharianAudhesh Paswan

marketingbrandingmarket orientationindustrial marketingbrand performance

Determinants of Brand Resurrection Movements. European Journal of Marketing (2017)

Arezoo DavariPramod IyerFrancisco Guzmán

brandingmarketingbrand resurrection movements

Investigating Moral Links Between Religiosity, Altruism, and Green Consumption. Journal of Nonprofit & Public Sector Marketing (2017)

Arezoo DavariPramod IyerDavid Strutton

religiositymarketinggreen consumptionaltruismmoral psychologybehavioral sciencesethics

1
2
10 / page